The first seal for circular economy startups

created by Ecoembes and TheCircularLab

New!

A seal awarded to startups with the greatest potential for packaging circularity

With the goCircular Pass seal you will obtain the following benefits

Visibility

You will achieve a highlighted position within the largest showcase in Europe for circular economy startups, showing the potential of your company to key actors in the sector and in front of the 15,000 companies that are part of Ecoembes.

You will have the possibility of accessing interviews, spaces in specialised media and social networks to share your project.

You will be able to use the goCircular Pass seal logo in all its formats to demonstrate our support for your startup’s capacity in the field of circular economy in the packaging sector.

You will be able to exclusively participate in Proof of Concept projects in which we test startup solutions in a real environment.

You will have the possibility of obtaining letters of support to develop your projects aligned with the objectives of Ecoembes.

You will access free physical accommodation for your startup staff in the co-working space of the Entrepreneurship Area of TheCircularLab in Logroño.

You will be able to register your startup in European Challenges to solve innovation challenges for companies and public adiministration.

You will participate in specialised events where you can directly meet other members of the sector.

Opportunities

Knowledge

You will be able to get free places within the individualised mentoring program offered by TheCircularLab in alliance with SECOT.

You will have access to reports on the evolution of the circular economy startup sector.

You will attend training webinars in areas of interest for startups and you will regularly receive our newsletter.

You will be able to receive direct assistance through the consultation channel with TCL innovation experts in the field of packaging circularity.

STARTUPS THAT HAVE OBTAINED THE PASS

Bumerang

SPAIN

Spanish reuse system for HoReCa packaging, using QR traceability and free return at more than 200 drop-off points.

ADBioplastics

SPAIN

Develops biobased and compostable PLA-Premium bioplastics and additives for packaging and 3D printing.

Veris Behavior

SPAIN

Uses VR, data analysis, and neuromarketing to study products, packaging, labels, and the impact of color on consumers.

Recycleye

United Kingdom

Develops AI and robotics for waste detection, analysis, and tracking, optimizing recycling plants with data platforms.

Liight

SPAIN

Motivates daily sustainability through tech and gamification, validating actions like public transport, biking, and recycling for companies and cities.

HUMARA

SPAIN

Develops software like FastPlant to efficiently design waste treatment plants, reducing time, cost, and resource consumption.

DAN*NA

SPAIN

Develops advanced bioplastics from organic waste using AI and green chemistry, for mobility, healthcare, and sustainable tech.

Relearn

ITALY

Offers a device to automatically sort waste into plastic, metal, paper, glass, and residuals, using spectroscopy for advanced subcategories.

SHEEDO PAPER

SPAIN

Designs and manufactures sustainable promotional products that can be planted after use, also offering eco-friendly packaging.

SpectralGeo

SPAIN

Develops AI-powered vision tools to enhance environmental and agricultural efficiency.

Notpla Limited

United Kingdom

Creates 100% plastic-free, seaweed-based packaging that is home-compostable and resistant to water and grease.

3D CLICK

SPAIN

Circular model that transforms plastic packaging into 3D filament to print medical supplies in healthcare centers.

PILOT PROJECTS

ACCELERATED STARTUPS

MILLIONS OF EUROS IN PROJECTS

At Ecoembes-TheCircular, we make investments without taking equity in startups, through what we call Venture Client Projects.
Here we showcase some representative projects in which we have already supported startups holding the goCircular Pass seal.

CIRCULAR ECOSYSTEM TECHNOLOGY ANALYSIS AND SCOUTING PROJECT

NET ZERO INSIGHTS

PROJECT TO BOOST OPEN INNOVATION IN THE CIRCULAR ECONOMY SECTOR

PREMIUM RESEARCH

PROJECT FOR THE DEVELOPMENT OF ANALYTICAL TOOLS TO IMPROVE SORTING INTO THE YELLOW RECYCLING BIN

PIPERLAB

PROJECT FOR THE EVALUATION OF ALTERNATIVE MATERIALS FOR BAKERY AND PASTRY FOOD PACKAGING

Notpla

ADVANCED PET RECYCLING PROJECT

MACROCYCLE

PLASTIC WASTE VALORIZATION PROJECT FOR URBAN FURNITURE

CM PLASTIK

TECHNOLOGY PROJECT APPLIED TO WASTE MANAGEMENT

GRIN

DIGITAL PLATFORM PROJECT FOR PACKAGING ECODESIGN

3D INTERACTIVES SOLUTIONS

Waste Characterization in Sorting Plants

Greyparrot

Delamination of Multilayer Packaging

Fych Technologies

Varpel Project

SPECTRAL GEO

Improving Precision in Waste Classification

Recycleye

Image Recognition in Garbage Trucks

Lixo

CircularTrust

Blue Room Innovation

Virtual Reality in Recycling

Veris Behavior

Photographic Diary App for Domestic Recycling

Relearn

DO YOU WANT TO TEST A NEW PRODUCT OR SERVICE IN A REAL ENVIRONMENT?

We support experimental projects aimed at validating innovative solutions of goCircular Pass startups.

That's why we launched Proof of Concept

Closed period. New calls will be opened soon.

What your startup needs to obtain the seal

Be already incorporated and be less than 10 years old

Have highly advanced technological innovation or business model

Offer a portfolio of solutions or products that can contribute to the circular economy in the packaging sector

Provide supporting documentation demonstrating your startup's capacity

Obtain the approval of our Evaluation Committee after assessing your abilities

How the process works

1. Initial application of the startup

1.

If your startup meets the requirements specified in the "Conditions for receiving the goCircular Pass seal", you can start the application process at any time. You just have to fill in the online form that you will find on this website. It is a simple and fast process

2. Presentation meeting

2.

If the initial request that you submit through our website is accepted by TheCircularLab management team, we will give you the option to hold an online work meeting so we can learn more about the activities and capabilities of your startup

3. Technical form

3.

Presentation of the Technical Form with valuable information about your startup. You can also attach any documents you think would be worthwhile for the Evaluation Committee to study

4. Decision of the Evaluation Committee

4.

The Evaluation Committee, made up of experts with extensive experience in the field of circular economy, will evaluate all the applications and make the final decision on issuing the goCircular Pass seal in each case

THIS IS MY STORY

WE SPOKE WITH THE STARTUPS THAT HAVE EARNED THE BADGE GOCIRCULAR PASS

THIS IS MY STORY

Bin-e

THIS IS MY STORY

Fizzycaps

THIS IS MY STORY

LAM'ON

THIS IS MY STORY

CO2mmon

THIS IS MY STORY

Fych Technologies

THIS IS MY STORY

Notpla

THIS IS MY STORY

Veris Behavior

THIS IS MY STORY

CoCircular

THIS IS MY STORY

B'ZEOS

THIS IS MY STORY

CM Plastik

THIS IS MY STORY

Humara

THIS IS MY STORY

Lyra Techs

THIS IS MY STORY

SEAQUAL INITIATIVE

THIS IS MY STORY

Giunko

THIS IS MY STORY

Pack2Earth

THIS IS MY STORY

A Top B.V.

THIS IS MY STORY

Pulexlab

THIS IS MY STORY

Greyparrot

THIS IS MY STORY

Liight

THIS IS MY STORY

GRIN AS

THIS IS MY STORY

Recycleye

THIS IS MY STORY

Encapsulae

Get your goCircular Pass

The process to request your goCircular Pass has no cost and the public information on your startup will be available in the goCircular Pass Registry so that other entities can verify the authenticity of your seal

Who endorses the goCircular Pass

TheCircularLab

TheCircularLab is Ecoembes's open innovation center on the circular economy located in Logroño, which focuses its activity on the study, testing and development of best practices in the field of packaging and its subsequent recycling.

Ecoembes

The non-profit organization that takes care of the environment through recycling and eco-design of packaging in Spain. Ecoembes makes it possible for plastic containers, cans and cartons (yellow container) and cardboard and paper packaging (blue container) to have a second life.